We use these on both wine bottles(with the wine bottle bags) and for inserts in the personalized books. If doing it on a wine bottle , soak off the label and peel off the backing on the label. Place the sticky back side on the bottle or book. Be careful not to wrinkle, as the back is very stick. I do quite alot of birthday gifts with these labels...go humorus, use funning sayings, and photos to make a really unique gift.
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